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Animal agriculture is one of the leading causes of global warming and is responsible for more water pollution, topsoil depletion, deforestation, and wildlife destruction than any other human activity, yet the public as well as many environmentalists still consume animal products without making that connection. Together, we need to educate folks that a diet change is an easy way to help the planet.

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Greetings from the road! My name is Amanda and I am elated to be the assistant tour operator for FARM’s 10 Billion Lives Tour this spring with my PIC (Partner In Compassion), Andy! This is Andy’s second tour, so I’m in good company for my first, and definitely learning from a pro.

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Join us for Meatout on March 20th, when caring activists in all 50 U.S. states and dozens of other countries will encourage their community to explore vegan eating. This year we’re celebrating the 30th anniversary of Meatout, which was started back in 1985 by our founder Dr. Alex Hershaft. In honor of this milestone, we’ve set a goal to distribute 30,000 vegan food samples to illustrate how delicious and convenient vegan food can be. And we need your help to make it happen!

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We’re excited to announce the launch of a brand new Facebook page as an extension of our ongoing Live Vegan program.

Live Vegan Community is a friendly and uplifting space for veg-curious and newbie vegans to come together, find support, learn about veganism in fun ways, ask questions and share advice.

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Every year the president of the United States pardons a turkey or two, but what about the other 46 million turkeys who will be brutally slaughtered and picked apart limb by limb on dinner tables across the country? Are they any less deserving of being pardoned — of living out their natural lives?

For a holiday steeped in the tradition of giving thanks for an abundant harvest, it’s pretty hypocritical to give thanks and promote love and compassion while surrounding the carcass of a dead bird. The tradition of consuming a dead animal is far from aligned with this holiday’s life-affirming message.

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North Carolina State University

Since the start of the Fall semester, the 10 Billion Lives crew has been visiting college campuses in the southern United States, including Florida, Georgia, and North Carolina. Thousands of students have viewed our 4-minute video and many of them have pledged to reduce their consumption of animal products and work towards a vegan diet. In the past two years, over 150,000 people have watched our video exposing the harsh realities of animal agribusiness – 80% of whom pledge to eat fewer animal products. Read more about the effectiveness of this program in a new report published by the Human Research Council.

Here are a few words from the crew about their recent travels…

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The holidays are upon us and it’s time once again to encourage friends and family to extend their circle of compassion to include those who end up on the dinner table. Holiday gatherings are the perfect time to educate others about the inherent cruelty of eating animals and introduce them to delicious, vegan alternatives.

Hosting a private meal, organizing a public potluck or distributing vegan food samples are ideal ways to motivate others to live more compassionately. By demonstrating the great taste and health benefits of vegan cuisine, we can influence our friends, family, and community to leave the turkey off the table this holiday season.

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World Day for Farmed Animals is right around the corner, tell us your plans!

Every year on or around October 2nd, animal activists across the globe join in solidarity to express their opposition to the exploitation and killing of billions of cows, pigs, chickens, fish and other animals raised for food. Most of these animals are raised on factory farms, where they are confined, mutilated, and bred to grow so large, so quickly, that many of them literally suffer to death. Even animals raised on small family farms endure many of these abuses, and all animals raised for food face a gruesome slaughter.

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As summer starts to fade and the fall semester begins, a new 10 Billion Lives crew will be opening the hearts and minds of young people at college campuses and street fairs across the country. Joining us as Tour Operator is John Corrigan from Minneappolis, MN and Tour Assistant will be Megan Peranteau from Portland, OR.

John has volunteered with Compassionate Action for Animals for pay-per-view events and other outreach, while Megan has helped out at our Portland events when the truck was in town. We are very excited to welcome these two wonderful activists to the FARM team and to the 10 Billion Lives Tour!

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On June 15th of this year, the 10 Billion Lives Tour kicked off its second Warped Tour in Seattle, Washington. On the crew’s first day, over 1,100 individuals watched our 4-minute documentary on the lives and deaths of farmed animals. Most pledged to reduce their meat, dairy and egg intake by a few days a week; while others were so profoundly moved they went vegan on the spot!

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