For last year's Meatout, these Florida volunteers held a tabling event and greeted beach goers with vegan food samples.

Have you started planning your Meatout event? Now is the time!

On (or around) March 20, thousands of caring people in all 50 states and two dozen other countries encourage their friends, families, and communities to “kick the meat habit” and explore a wholesome, compassionate diet of fruits, vegetables, and whole grains.

FARM’s Meatout program is the world’s largest grassroots diet education campaign. Its purpose is to expose the public to the joys and benefits of a plant-based diet, while promoting the availability and selection alternatives to meat and dairy in mainstream grocery stores, restaurants, and catering operations.
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Since 1999, FARM’s Sabina Fund has partnered with nearly 150 grassroots organizations across the world by awarding small grants to support their efforts to promote a plant-based diet and animal rights. The Fund honors the memory of FARM President Alex Hershaft’s mother, Sabina. These small grants have produced amazing efforts by creative, dedicated folks who donate their time, talent, and tenacity and require only minimal seed grants to help get their projects started.

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Looking to connect with like-minded people who care about important animal welfare issues? Then, come join us at this year’s Animal Rights National Conference and enjoy the company of thousands of individuals who believe in the inherent self-worth of animals, as well as environmental protection and enhanced public health.

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In discussing tactics for promoting animal rights and the vegan lifestyle, we are frequently confronted by seemingly conflicting choices:

  • Embrace “humane” animal farming as an incremental step –OR- insist on instant veganism
  • Dwell either on symptoms of animal agriculture –OR- on the philosophy of animal liberation
  • Downplay and apologize for our own veganism –OR- lecture righteously

In short, we are asked to choose between effectiveness and integrity.

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FARM staff & volunteers serve free vegan ice cream in honor of Mother's Day

On Sunday May 8th, Farm Animal Rights Movement celebrated Mother’s Day by serving over 700 free vegan ice cream cones and distributing informational literature. Mother’s Day is a special day to honor and respect moms for their unconditional love, but few think of the 9 million dairy cows who are also mothers. These cows have their babies torn from them only to be confined in veal crates or raised to replace their own mothers on dairy farms.

FARM staff and volunteers set up in Washington, DC with powerful signs that read “Farmed Animals Have Moms Too- Lets Honor ALL Mothers- LiveVegan.org.” A display created by Peaceful Prairie Sanctuary informed the public that “Milk Comes From a Grieving Mother”.

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In honor of Meatout, I (Cindi Saadi) would like to tell you about a unique “Dinner” I recently experienced.

It wasn’t a fancy vegan meal at a restaurant or a delicious recipe discovered on an awesome vegan blog.

“Dinner” was a powerful & haunting dance performance in the Cynthia King Dance Studio show, “Dinner” and other Performances in Brooklyn, NY. If you’re not familiar with Cynthia King, I encourage you to read a recent FARM Blog post about Cynthia’s inspirational passion for the arts and for animals. ACTIVISM through ART is POWERFUL and ARTISTS are INCREDIBLE ACTIVISTS!

“Dinner” ~ The Set: Picture a man sitting down to eat a meal at a table near the side of the stage.

Next: Your eyes are drawn center-stage. On the floor you see a huge (taller than a person) FORK & KNIFE.

Lying between the huge fork and knife: Dancers…..just a few adult and child dancers, wearing simple pale, fleshy-colored unitards with deep red, blood-like stains, play the role of the animals who were killed for the meal. They use their bodies as their art. It doesn’t get much more powerful and intimate than that.

Eventually, each dancer rises and beautifully dances what feels like
a bittersweet memory
of the life
the animal would never get to live.

"Dinner" Cynthia King Dance Studio Photo by Roan Pastor

The most moving part of the piece (for me) was when the adult dancers picked up the younger dancers,
cradled them lovingly
, and danced with them.
It made me think of the momma cow, pig, chicken, etc. who never have the chance to love her babies or be with them as they grow.

I’m no dance critic or reviewer, but the words I would use to describe the piece would be beautiful, haunting, intense, solemn, sweet, moving, respectful, and powerful in its raw and emotional simplicity. I know what it meant for me, but I wonder what it may have meant for others in the audience who were not vegan or vegetarian. As they had also been treated to a photo slideshow of beautiful, rescued farm animals while waiting for the show to start, I suspect the “Dinner” performance grabbed their attention and was very thought-provoking. In fact, I imagine the next time they sat down to dinner and looked at their plate – the images of those dancers and the sweet animals they represented may have come to mind.

Yes, activism through art is very powerful.

Now let’s take a look at a few photos of some of our favorite reasons to LIVE VEGAN and
to celebrate Meatout every day

Momma & her babe, snoozin'. Photo credit - unknown.

A good friend can make a great pillow! Photo by Catskill Animal Sanctuary

Poplar Spring Animal Sanctuary's very charming goat, Rocky! Photo by Cindi Saadi

Mother cow and calf, together, as they should be. Photo by Animal Rights on the Farm

Jo-Anne McArthur celebrates life with a newly rescued chicken! Photo by Karol Orzechowski

Toulouse the lamb gets some much needed love from a feathered friend at The Gentle Barn. Photo by The Gentle Barn

If you are new to Meatout, please check out the Meatout Event Directory with events taking place all over the world. I also hope you will check out the Meatout Bloggers’ Event, (today – 3/20), as over 60 bloggers will honor Meatout with their own special blog post. While some bloggers will share a delicious vegan recipe, others will share their thoughts, photos, videos, book reviews, personal stories, tips, and even special giveaways.

For more on making the transition to living vegan, visit Live Vegan or sign up for Meatout Mondays, a weekly e-letter featuring a healthy vegan recipe, product suggestions, health information, and an inspirational story. There’s more support than ever for living a compassionate vegan life. Do it for your health, for the animals, and for the planet!

HAPPY MEATOUT DAY!

~ Cindi Saadi for the FARM Blog

Jo-Anne McArthur has taken countless pictures of animals. But for Jo-Anne, it isn’t just about taking pictures, but is about using images to tell important stories, raise awareness, and put an end to animal suffering.

“With my photographs, I love conveying complex stories about our
relationships with animals. If I take photos of just animals,
it is usually about an animal in a particular situation.” ~ Jo-Anne McArthur

Appolinaire, a gentle gorilla keeper with Ape Action Africa, takes a juvenile gorilla to her new home in a national park in Cameroon. Photo by Jo-Anne McArthur

Jo-Anne’s photographs are vivid and compelling, and her work has been acknowledged and praised by experts such as Jane Goodall. Visiting Jo-Anne’s We Animals Web site is an informative, intense experience. In a recent conversation with me (Cindi Saadi) for the FARM blog, Jo-Anne described the helplessness she experiences when photographing animals while undercover. She also shared two indelible memories of experiences with the animals that confirmed in her heart just how vital her work is.

Click your way through her various photo galleries, watch the videos, read her blog posts. Whether you are clicking your way around her Web site or talking with her one on one, it is crystal clear that this is a woman on a life-long mission to help animals across the globe.

FARM:  Describe your personal history with animals & your path to becoming vegan.

JO-ANNE: As a child, I took in injured animals and had funerals for animals that died in our neighborhood. I had guinea pigs and birds, and always wanted a dog. When I was 10, I felt so terrible for a huge dog named Duke, who was confined in his backyard year-round, that I voluntarily walked and played with him.

One of 5 chickens rescued during an open rescue with Animal Igualdad. Photo by Jo-Anne McArthur

I always had a special fascination with birds. When I was 18, my mom lived in the country and had ten chickens. These chickens became my friends. I got to know their personalities. I knew they liked being inside and being cuddled. In fact, they were always on the patio wanting to come inside.

There were a number of years where I grew increasingly uncomfortable with eating meat, particularly when my mother had the chickens. It was very weird to think of eating my friends. I went vegetarian when I was 20. Then in 2003, I did an internship with Farm Sanctuary. I loved eggs and cheese, but agreed to be vegan for that month. But after that month, I knew I was vegan for life.

FARM:  What inspired you to start the We Animals project and how has it evolved?

JO-ANNE: The formative photos for the We Animals idea were taken while traveling in Ecuador in 1998 as a photographer for an ecotourism book on the Amazon basin. I came upon a monkey who was tied to bars on a window. It was a tourist area and the monkey was trained to pick pockets. I began taking photos of the monkey. I wanted to show people how wrong it was for the monkey to be in this horrible situation, exploited and treated so poorly. Then I latched onto the idea of documenting and educating in this way. I never really got into photography for the technical stuff. I was drawn to it out of my love for story-telling.

Photo by Jo-Anne McArthur (photo related to the annual Calgary stampede)

So I came home and began photographing things nearby, such as petting zoos and circuses. But as I have always loved travel, I realized my desire to help animals and my love of travel could be easily combined. Problems involving animals are international and I could take my camera anywhere.

Initially I went to foreign places and found situations on my own or found an animal rights group for more information.  Now animal rights organizations contact me to assist them with a campaign.  For example, I have worked with Animal Igualdad (click here to view the English version of their site) and Sea Shepherd. (see below for more on both) I think we need better photographs for animal rights campaigns that really tell the story. Often the activists are taking photos and are not necessarily equipped or trained to get the most effective images.

FARM:  Describe some experiences with We Animals that have really had an impact on you?

JO-ANNE: There have been so many. One that stands out was watching a chicken collapse out of fear, stress, and exhaustion when put on a truck for transport to slaughter.  I was taking photos as 25,000 broiler chickens were grabbed up, six at a time, and crammed into crates. I watched as they fearfully crowded into the corner of the barn, desperate to avoid their fate.

Broiler chickens being loaded on trucks for transport to slaughter. Photo by Jo-Anne McArthur

Out at the truck, I looked into the crates and one particular chicken caught my eye. She was panting furiously and looked like she was going to have a heart attack. Out of sheer exhaustion, she eventually fell forward, right on her face, eyes closed. I watched what she was going through, an incredible amount of violence, and thought… this is all she knows. This is all they know.  Looking at her and watching her collapse out of stress and exhaustion, I knew I needed to work for these animals for the rest of my life.

A rescued Sun Bear in Cambodia who happens to love pineapple jam. He looks sad, but really is just begging for treats! (and waiting to embrace Jo-Anne again) Photo by Jo-Anne McArthur

Another remarkable situation was with a rescued bear in Cambodia. Some of the bears are missing limbs as their paws are considered a delicacy and have been cut off.  These bears love to be out playing with one another, but there was one bear who preferred to be inside with the people. He reached toward people through the bars, played with balls, and brought balls to the people. I was standing too close to the bars and he pulled me into him, like an embrace. He had missing limbs and so he could not even embrace properly.  I could not believe the amount of forgiveness I was seeing in this animal. I thought of how similar we are – we like to play and like to be touched. It reminded me of how great the injustice is and how much I need to tell this bear’s story and help people see how much we have in common.

FARM:  When did you work with Sea Shepherd and what was the most challenging part of your work with them?

Ady Gil rammed by Japanese whaling boat. Photo by Jo-Anne McArthur

JO-ANNE: I was on the Sea Shepherd 2009/2010 Antarctic campaign for 2 months. I face the unknown with a lot of glee and a bit of terror.  The terror aspects of this adventure were the unknowns of the ocean which can be dangerous, and not knowing how the whaling fleet would react to us this year.  I was right to wonder: they ran over and sunk one of our boats (Ady Gil) that season.  I knew the Sea Shepherd Antarctic campaigns were dangerous and it was true!   I don’t think much about the challenges, though, as I’m usually pretty thrilled to be taking part in this type of work and that trumps all.

FARM:  What was the most memorable photo or moment from that campaign?

Sea Shepherd Crew of the Bob Barker - 2009/2010 Campaign. Photo by Jo-Anne McArthur

JO-ANNE: Not sure that I have a most memorable picture, though I love the image of our crew on the bow with waves crashing all around.  My wonderful memories are of the dedicated crew members, all of whom I admire so fully.  I also loved the storms.  The rolling, scary, exciting storms.  I was one of the only crew members who didn’t suffer from sea sickness, so I had the luxury of enjoying the storms more than others!  I also loved seeing the whales and knowing we were down there for them, to protect them.  Seeing their dark strong bodies touched my heart; each and every time they came to the surface I was thankful that Sea Shepherd was there to protect them from one of the many animal exploitation industries that puts money and greed before anything else.

FARM:  What project stands out in terms of your work with Animal Igualdad?

A Dead Layer Hen Found During an Open Rescue with Animal Igualdad. Photo by Jo-Anne McArthur

JO-ANNE: This organization is also dear to my heart. I follow everything they do and I believe the world is watching them too.  They lead by example with their open rescues, which are risky, as they show their faces. I love participating in their open rescues.  They are just like the investigations we do, however, there is the bonus of taking some of the animals out of there.  During investigations, we just document and get out, leaving all behind.  I’ve documented two of their open rescues and at the end of it all, they’ve saved the lives of some beautiful individuals and that is cause for celebration. (see photo below for celebration with a rescued chicken!)

FARM:  How do you deal with the despair and with seeing so much suffering?

JO-ANNE: The helplessness I experience when undercover and taking photos of animals in terrible situations is very difficult. I remind myself that there is a lot of pain out there and I am witnessing it in order to make a difference.

Rabbits slaughtered - 100 per hour. Photo by Jo-Anne McArthur

For example, when I was taking photographs as rabbits were being slaughtered, it felt awful to not reach out and save them. But it is important to not blow my cover. So you have to disconnect from those feelings and focus on the work.

I balance this by surrounding myself with good things that are happening. Farm Sanctuary is a very healing place for me.  I like to go and visit the rescued animals and sometimes even have a good cry! Being with the ones who have been rescued is a happy place.

Jo-Anne & a rescued chicken celebrate life! Photo by Karol Orzechowski

My office is another happy place, particularly since my birds are there! I also have a circle of women I meet with monthly to do healing practices, honor the Earth, talk about activism, and lift each other up. Connecting with the Earth gives me energy to do more work. That’s my religion. My photography work that is not part of We Animals also helps to balance out the intensity of the work.

FARM:  What do you see for the future of We Animals?

JO-ANNE: I primarily see two things happening in the future.

One is to do more photography involving concentrated animal feeding operations since the most animals are suffering and dying in these factory situations.

Secondly, I believe I now have a great archive of stories, photographs, and adventures from all over the world that is an incredible resource for humane education. People of all ages need to see it. It’s one thing to publish it, but it’s another to go to schools. I believe we can all focus more energy on sharing beyond our own groups.

Ndele with her friend, Jo-Anne McArthur. Photo by Robin Huffman

I encourage you to visit Jo-Anne’s Web sites. I promise you will come away changed and inspired. Her love of travel and passion for learning about people, animals, and different cultures has taken her to over 40 countries on all 7 continents.  She’s contributed to numerous projects and publications, served as a guest lecturer, and received extensive recognition. In addition to tirelessly working to help animals, she continually seeks ways to contribute to her community and inspire others to follow their passions. Read more about Jo-Anne and find out where you can see more of her work. Visit her Web sites: www.weanimals.org AND  www.joannemcarthur.com.

~ Cindi Saadi for the FARM blog

As animal advocacy nonprofits are in the direct business of helping animals, supporting these organizations (financially and/or as a volunteer) is always an effective way of benefiting the animals.  So we’ll start our list with No. 1) Direct Support and go from there with 11 more ideas for how you can make a difference for the animals in 2011.

2 ~ Stay informed. Read the latest, as well as the classic animal rights and vegan health-related books so you can pass along that knowledge to others. Watch videos & films and share them with others. You might even start a book discussion group. See this article about how one Connecticut town is reading Jonathan Safran Foer’s book, Eating Animals (while the selection for younger readers is Our Farm, by the Animals of Farm Sanctuary). Or host a screening of a powerful film such as The Cove or Peaceable Kingdom at your local library or other community building.

3 ~ Spend time WITH the animals & SHARE your experiences with others. Nothing is quite as powerful as your personal story. Visit animal sanctuaries, roll up your sleeves and volunteer, sponsor an animal, and take lots of photos or video to share online.

Liz Longacre of Your Time Travels meets the elephants! Photo by Jaime Careathers

Let other people see these beautiful animals and hear about your experiences with them.

You could even make your next vacation one that involves helping the animals too. (See Your Time Travels for vacations involving volunteer projects benefiting the animals.) Aside from monetary support, animal sanctuaries often have wish lists. See if one near you needs something you can donate.

4 ~ Commit to sharing a minimum number of animal rights/vegan advocacy books/DVDs this year. It’s a great way to spread the message. Instead of loaning out your books ~ buy copies to give away. You can also donate copies of important books to your local library, coffee shop, hospital, or community center. Check with the publisher ~ they may have special bulk offers for people who are purchasing books for donation.

5 ~ Prepare a vegan meal for a community group or business. Take a delicious vegan lunch and educational materials to your hair salon, parent’s group at school, doctor’s office, fire station, etc.

6 ~ Utilize your personal talents & gifts for the animals! Do an inventory of your skills and gifts and see how you can help the animals in a unique and creative way. Are you an artist? Do you make videos or write music? (See Etsy’s Vegan Etsy Team and Etsy For Animals. Or visit sites such as Our Hen House’s ‘Art of the Animal’ section for news about creative endeavors for the animals.) Maybe you are an up and coming vegan chef? Or maybe you enjoy speaking, coaching, or teaching? Dedicate time in 2011 to using your gifts for the animals! They need YOU! Reach out to others who do what you do and create a supportive network.

7 ~ Have a list of ready-to-share vegan resources (vegan cookbook titles, vegan blog sites, product suggestions, etc.). Concrete resources are critical for someone transitioning to a vegetarian or vegan diet. FARM’s Meatout Mondays is an effective resource as it includes recipes with easy-to-find ingredients, as well as product information, health articles, and inspirational stories. Sites like www.LiveVegan.org, www.TryVeg.com, Healthy Happy Life, and This Just In from VegNews are just a few sites loaded with resources. Offer to help a friend by having a vegan cooking get-together and sharing your recipes and tips.

It’s also important to have resources available for your local restaurants, stores, and cafeterias so that when you ask them to serve vegan options, you can provide them with very specific information. Several sites (i.e. Compassion Over Killing, Mercy For Animals, FARM Underground) have guides available online and manufacturers will often send you flyers to give to your local stores.

8 ~ Join the conversation. Get involved with your favorite organizations, vegan businesses, and vegan/animal rights bloggers on Facebook, Twitter, their blogs, and other social networking sites. Share their information with your network. Drive more people to these great organizations, businesses, & bloggers with your comments and postings. See the FARM Links page for a sampling of animal rights and vegan blogs, organizations, businesses, and more. And don’t forget to join FARM on Facebook and Twitter!

9 ~ Add your voice to the pro-animal blog community. Start your own blog and help spread the word about compassion for all beings and the many benefits of living vegan. If you REALLY get into it, you might consider attending the Vida Vegan Conference, the first ever vegan blogger conference, to be held in Portland in August 2011.

10 ~ Raise awareness in your community with a letter. Write letters to the editor of your local paper regarding animal rights issues, health issues related to consuming animal products, and environmental concerns associated with animal agriculture. Many animal rights organizations have letter-writing programs (such as FARM’s Letters Program) that you can be a part of. You can also speak out for the animals by adding comments to relevant online editorials.

11 ~ Think before you speak! Be thoughtful about what you say, write, and do.  As an animal advocate you are part of an important and well-scrutinized cause. Strive for effective advocacy and ask yourself if your words and actions are more likely to help or hurt the animals.

12 ~ Celebrate success! Celebrating is an important part of any effective venture. Take time to celebrate and acknowledge individuals and organizations working hard on behalf of the animals. Highlight what’s working well and we’re sure to see more of it! Let the world see that important changes are happening NOW for the animals. And don’t forget to acknowledge yourself for the energy and passion you put into making life better for the animals.

Sweet Red asks, "How will YOU help the animals in 2011?" ~ Photo by Cindi A. Saadi

2011 offers us a great opportunity to honor and serve the animals with our time, gifts, talents, energy, and love. How will you help to make 2011 a beautiful & victorious year for the animals?

~ Cindi Saadi for the FARM blog

THANK YOU for helping to make World Farm Animals Day 2010 a great success!  The campaign included a wide variety of creative events to honor and respect the nearly 60 billion animals who are raised for food and suffer & die each year.

The campaign got off to a strong early start with a banner display during a congressional hearing regarding the recent massive egg recall. On October 2nd, events officially took off with activities such as a vigil outside of a slaughterhouse, compelling photography and art exhibits, a dramatic funeral march, a pro-vegan talent show, numerous spirited marches, vegan food events, video screenings, and much more. But with more meat industry protests, classroom activities, scores of marches, and even an animal rights table at a wedding reception, the action didn’t end on October 2nd! Check out the 2010 Report and watch the 2010 World Farm Animals Day video (below). And again, THANK YOU for participating and for all that you do for the animals!

Two FARM Activists unfurled an anti-egg banner at today’s Congressional hearing on the recent massive egg recall.  The banner read “Recall All Egg Production.”

“DeCoster and his cohorts are a piece of the larger picture. This is not an isolated incident,” was yelled out as the hearing stopped. As the activists were being escorted out, they chanted “All Eggs Kill!” repeatedly. Each year, 230 million male chicks are ground up or suffocated at birth, while an equal number of females are slaughtered after wretched lives, crammed into tiny wire mesh cages that cut painfully into their feet and tear out their feathers.

The hearing, at the Rayburn House Office Building, was called by the U.S. House Committee on Energy and Commerce to delve into the massive recent salmonella contamination and record recall of eggs produced by Austin “Jack” DeCoster’s Wright County Egg and Hillandale Farms.

Two of the activists- myself (Michael Weber) and Jen Riley- were detained, along with FARM’s founder/president Alex Hershaft, who was handling media and video.  All three were released without charge after it was determined that we left as soon as we were asked to. This action was done as part of the Dirty Secrets component of the World Farm Animals Day campaign. There was news coverage on  CNN Health and Yahoo/AP News. See our Youtube video below.

The hearing included testimony from two survivors of the recent salmonella contamination about the severity of their sickness, including weeks of illness, multiple hospital stays, and serious medical procedures – including heart procedures.  The next panel included Austin DeCoster, his son, Peter DeCoster, Orland Bethel of Hillandale Farms, and Duane Mangskau of Hillandale Farms. Orland Bethel invoked his 5th amendment rights and refused to answer any questions from the committee.  Peter DeCoster answered the majority of questions, including many intended for his father.  All of the egg producers expressed how “sorry” they were for the outbreak and Mangskau noted he was sorry for any “inconvenience.”  The final person to appear before the committee was Joshua Sharfstein of the FDA who repeatedly stressed the need for food safety legislation to be passed, thus giving the FDA more inspection and enforcement powers.  The FDA had never inspected DeCoster’s hen houses and Sharfstein pointed out – they do NOT do general inspections – only AFTER an outbreak has occurred.

View our Youtube video, and check out www.AnimalAgribusiness.com for more of animal agribusiness’s dirty secrets.

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