Thinking about attending this year’s AR Conference, but not sure if you can afford it? Think again!

At FARM, we understand that money is not a luxury most of us have; that’s why we strive to ensure our conference is all inclusive and most importantly—affordable. Bringing everyone across the animal rights movement together is vital to this annual gathering and to the mission of the movement itself. That’s why we offer low discounted rates, scholarship programs, work scholar opportunities, free exhibits and much more. The AR Conference is a place for everyone, so come join us!

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This is the question many commuters are being presented with thanks to FARM’s current bus advertising campaign. For the month of January, the bus ad could be seen throughout the city of Minneapolis, Minnesota, and this month, folks in the Dallas, Texas area can view the ad.

This straight-forward question is depicted on a photograph of a cat and a pig and is intended to spark conversation and personal reflection. Most individuals don’t stop to really question why we treat some animals one way while we treat other animals in another way. Think about it: Why as a nation, have we decided that cats are “pets” and pigs are food? Why are dogs considered companion animals and cows are a pair of shoes?

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For last year's Meatout, these Florida volunteers held a tabling event and greeted beach goers with vegan food samples.

Have you started planning your Meatout event? Now is the time!

On (or around) March 20, thousands of caring people in all 50 states and two dozen other countries encourage their friends, families, and communities to “kick the meat habit” and explore a wholesome, compassionate diet of fruits, vegetables, and whole grains.

FARM’s Meatout program is the world’s largest grassroots diet education campaign. Its purpose is to expose the public to the joys and benefits of a plant-based diet, while promoting the availability and selection alternatives to meat and dairy in mainstream grocery stores, restaurants, and catering operations.
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Since 1999, FARM’s Sabina Fund has partnered with nearly 150 grassroots organizations across the world by awarding small grants to support their efforts to promote a plant-based diet and animal rights. The Fund honors the memory of FARM President Alex Hershaft’s mother, Sabina. These small grants have produced amazing efforts by creative, dedicated folks who donate their time, talent, and tenacity and require only minimal seed grants to help get their projects started.

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Looking to connect with like-minded people who care about important animal welfare issues? Then, come join us at this year’s Animal Rights National Conference and enjoy the company of thousands of individuals who believe in the inherent self-worth of animals, as well as environmental protection and enhanced public health.

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In discussing tactics for promoting animal rights and the vegan lifestyle, we are frequently confronted by seemingly conflicting choices:

  • Embrace “humane” animal farming as an incremental step –OR- insist on instant veganism
  • Dwell either on symptoms of animal agriculture –OR- on the philosophy of animal liberation
  • Downplay and apologize for our own veganism –OR- lecture righteously

In short, we are asked to choose between effectiveness and integrity.

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An article by Hal Herzog in Psychology Today quotes a 2005 CBS News survey suggesting that 75% of vegetarians eventually revert to eating meat. Herzog conducted his own survey of 77 “ex-vegetarians,” which found that 40% reverted because of the hassle and social pressure, 35% for health reasons, and 20% just couldn’t resist the taste of meat.

The validity of both surveys is flawed by small sample sizes and their reliance on self-identification of vegetarians. Still our personal experience with the “I used to be a vegetarian” refrain suggests that a substantial number do regress.

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If you enjoy books with drama, adventure, excitement, and even a little romance, you will definitely enjoy John Yunker’s new book, The Tourist Trail. If you love animals you will enjoy The Tourist Trail even more. And if you are someone who is passionate about protecting animals and conserving our oceans, then you better run and get this book now!

The Tourist Trail, by John Yunker

The Tourist Trail celebrates the everyday heroes who spend their lives doing anything and everything they can do to help animals. In the book, John strategically introduces important issues and messages via an entertaining, non-threatening medium. Talking with John recently on the phone emphasized to me (Cindi Saadi) that this man is on a mission to change the way people who strive to protect the Earth and the animals are perceived. And he wants to do it through fiction.

Talk with John and you will have no doubt that animal rights and environmental activists/advocates are in very good hands being portrayed in his powerful and enjoyable truth-based fiction. And hopefully he will inspire many more writers to join him in creating a mainstream movement of animal rights/environmental fiction.

In our phone interview, John talks about the inspiration behind The Tourist Trail and his passion for educating people about animals, the earth, and the people who strive to protect them. He also shares how pivotal the Animal Rights National Conference was for his personal and professional journey. Thank you, John, for raising awareness through your gift of writing!

*****ALSO – for 2 LUCKY PEOPLE – John is generously giving away copies of his book. See details about how to win a copy of The Tourist Trail at the end of this blog interview.*****

FARM:  What inspires you to write?

JOHN: We are in a new heroic age. The heroes in this age are the protectors and the rescuers. The people who devote their lives to these causes and work in obscurity are heroes and heroines. They don’t make a lot of money and they devote their lives to issues that are not very popular. This inspires me to write. It’s what I can contribute. FARM really brought this home for me when I went to the Animal Rights National Conference in 2007. To see so many people from all around the world doing so many things, risking and investing so much of their lives for the animals, was inspirational. Most people don’t know these struggles are going on around the world. If I can create a book that can raise awareness and empathy for how animals and our oceans are treated, then maybe we can get more people’s support.

FARM:  What experiences influenced your decision to go vegan?

JOHN: Attending the 2007 Animal Rights National Conference hosted by FARM in Los Angeles was a life-changing experience, to put it mildly. I had been working on my book, The Tourist Trail, since 2004 and had become passionate about the environment and sea animals. I had given up seafood, but was still fairly ignorant about animal issues around the globe. After the first night at the conference, I called my wife and said, “That’s it, I’m done [eating meat/using animal products].” I went there thinking I needed to learn more for the novel, but that event changed my life dramatically for the better and also broadened the scope of the novel.

FARM:  What was your primary goal in writing The Tourist Trail?

JOHN: I wanted to create a book that would raise awareness and that someone with no knowledge or interest in animal rights could read and come away changed. It is designed to be a thriller, a literary adventure, and to draw you in without being too preachy. I grew up in the Midwest and was raised to be a meat-eater and not think about what I ate. I understand how difficult it is to think about these things and change the way you view the world. This is the person I hope to reach. I would love for people to read the book and go vegan, but I am also trying to show that these activists are worthy of the great epic novels of our time. Their struggle, taking on these unpopular and unprofitable causes, is heroic. We all like heroes, but we don’t realize they walk among us, are vegan, and are striving to protect animals.

FARM:  Tell us about the inspiration behind The Tourist Trail.

Penguins in Punta Tombo Photo by John Yunker

JOHN: In 2004, I volunteered with The Penguin Project, helping with the penguin census in Punta Tombo, in the Patagonia region of Argentina. To say this was life-changing is an understatement. Twenty-five years ago this Magellanic penguin colony was almost wiped out as the Japanese were planning to harvest them to use for women’s gloves. A local park ranger and his wife managed to stop it. Dee Boersma (U. of Washington) started doing research to see if the colony was growing or shrinking. Now the colony is protected and is a popular tourist attraction; however, the penguins must now be protected from tourists during breeding season, and from many threats such as fishing and oil spills.

The people who work on behalf of these penguins are unbelievable. They dedicate their lives to these creatures. A number of the researchers have been there for 10 years or longer, doing the important work of counting and tracking these animals. They never tire. The work is tedious and it’s cold. Water is trucked in so they can have one cold shower a week. They are up at dawn and work until dark. The don’t complain and bear scars all over their arms from the penguins. They band thousands of penguins so that they can find out where they are going. They gather this data so that they can present the government with hard proof that the colony is diminishing and is struggling to find food because of the offshore fishing. Without data, the government will favor the fishermen.

One day in Punta Tombo, there were about a dozen of us eating lunch on the rocks, watching the penguins coming and going on the shore. Looking at the long shore of rocks, I had a vision of someone washing up and a naturalist discovering him. I returned home and wrote a short-story based on that vision. The story won an award and was published, but I wasn’t ready yet to let go of it. So I expanded it into a novel, which after numerous drafts became The Tourist Trail.

FARM:  Why did you choose to focus on penguins?

Penguins in the water at Punta Tombo. Photo by John Yunker

JOHN: Penguins are great animals to focus on for a lot of reasons. As was explained to me, penguins are sentinels of the ocean. They are extremely sensitive to changes and so as we learn about them, we learn about the state of our planet. It’s also hard to meet someone who doesn’t like a penguin. I wanted to make the connection between penguins and the food on our plate. The food we feed to farmed salmon, for example, is being taken away from waters where the penguin feed. We take food from one species to feed another. There is no ethical or guilt-free seafood.

To really see what penguins deal with is incredible. They struggle to make a living, traveling hundreds of miles to get food and raise their chicks. A penguin couple acts as a tag team and if one gets caught in a net and dies, it will likely destroy the family as the other mate will have to leave to save his or her own life. A colony can be decimated very quickly.

FARM:  Do the characters in the book represent real people?

JOHN: Angela seems very real to me, but she is really a collection of voices. Aeneas is a mythical figure inspired by Paul Watson. Ethan has a fair amount of me in him. And so does Robert, whose character goes through a transformation, just as writing this book was transformational for me.

And then there is the penguin character, Diesel, who was inspired by the real penguin, Turbo. Turbo is a special little guy in Punta Tombo who really took to the researchers. You can even pet him and he does not bite. He knows the people and comes when his name is called. He likes to hang out with the humans and tries to come into their offices. Turbo even has his own Facebook page and every year people wait for an update on his page to make sure he returned safely.

The Friendly Turbo! Photo by John Yunker

It’s hard for people to not get attached to Diesel/Turbo. It seems that when there are a lot of a certain kind of animal, we tend to think of them as alike and it can be easier to not care about them as individuals. But the minute one has a name and a personality, people begin to realize that they could all have a personality, a family, challenges, and histories. Just as farm sanctuaries are introducing animals as individual personalities. We are all very good at compartmentalizing. But I think we are getting to an age where those distinctions are going to be hard to uphold.

FARM:  What kind of feedback have you received from people who have read the book? How is the book doing overall?

JOHN: Overall the responses have been very positive. I am self-published and it’s been going quite well. I’ve also been approached by a Korean publisher and it would be amazing to get it published overseas. After reading the book, even some of the most conservative people have paused to think more about the ocean. Some people told me they cried. One person said it was too traumatic and a few people could not finish it. But a lot of non-animal rights people picked it up because it sounded interesting and really liked it. That’s the best review of all.

FARM:  What do you think the animal rights cause needs more of?

JOHN: The thing about both animal rights and the environment is that there is not enough fiction that focuses on these causes. If an activist is included in fiction, the character is typically portrayed as a wacko. I believe this has to change. I did find an agent for this novel and I was heartened to see that my book did not get rejected anywhere because of the animal rights theme. However, publishers are afraid to take chances, which is why the book did not find a home. However, once a few books do break through, then publishers will begin to pay attention. But we need to prove there is a mainstream market. I think it’s impossible to not see animal rights being one of the great mainstream issues of our generation and the next one. I’d like to encourage more writers to write about animal rights and environmental issues.

FARM:  Do you have any projects you are working on currently?

JOHN: Yes, I am working on a loosely-related sequel, so stay tuned! Also, my wife, Midge Raymond, and I have formed Byte Level Books, which is dedicated to publishing books with a world view. We are currently looking for submissions from writers of animal rights or eco-lit. My wife is a full-time creative writer and we previously worked together to write a book with an environmental theme. We know there are so many voices out there and we want to help get those amazing stories out into the world.

Visit The Tourist Trail Web site to learn more about the book or to order copies. You can also connect with John on Facebook and on Twitter @touristtrail or @bytelevelbooks. You can reach him by E-mail at john@thetouristtrail.com.

~ Cindi Saadi for the FARM Blog

BOOK GIVEAWAY DETAILS:

For your chance at winning a free copy of The Tourist Trail, please complete the following 2 steps: (before March 2nd)

1) In a comment to this blog, please answer the following questions:
a) What is the title of your favorite animal rights novel? (except for The Tourist Trail, of course :-) )
b) What type of animal rights novel would you like to see published? i.e. what type of story-line

2) On FARM’s Facebook page find the entry about THIS BLOG POST, then please post a comment to that post with your answers to the same 2 questions above.

**Extra) And for extra chances to win – Send a hello tweet to @FARMUSA and @Touristtrail and mention this blog post!

The two winners will be selected on MARCH 2nd, so enter soon!

Heard about our Gentle Thanksgiving ~ Meatout Mondays contest?

The Challenge: Register your Gentle Thanksgiving event & see if you can sign up the most people to receive FARM’s Meatout Mondays E-letter.
The Prize: Choose either a discounted registration for the Animal Rights 2011 National Conference OR something from the FARM online store.

What Makes Meatout Mondays Stand Out: With enticing recipes, featured products, health news, and inspirational stories, Meatout Mondays offers its subscribers vital support. The results are reduced consumption of animal-based foods and hopefully eventual transition to a daily, all-vegan lifestyle. FARM’s Meatout Mondays campaign is not alone when it comes to “meat-free day” programs.  However, there are several features that make Meatout Mondays stand out and many great reasons for your Gentle Thanksgiving guests to subscribe.

A Very Important Difference: One thing Meatout Mondays does differently from many other programs is that it promotes 100% all-vegan recipes ALL the time. A common criticism of programs that use the word meat in their title (i.e. meat-free or meatless) is the suggestion that dairy and eggs are not as important to eliminate, and in many cases they still include dairy and eggs in their recipes.

In addition to the numerous health concerns related to dairy and eggs, consuming these products contributes to the lifelong abuse and eventual slaughter of dairy cows and laying chickens, supports the veal industry, and also the deaths of millions of baby male chicks. Meatout Mondays may use the word meat, but the program helps people eliminate ALL animal products from their meals.  No dairy or eggs are ever included.

The Gradual Approach ~ An Ongoing Debate: Another common criticism of meat reduction programs comes from those preferring a 100% “go vegan” NOW approach.  Critics believe that people who don’t eat meat for one day may eat more meat during the rest of the week or that cutting back will only increase their desire for meat.  Some also believe that a gradual reduction program makes people feel “okay” or legitimized in their decision to keep some animal products in their diet. Although this may be true in certain cases, for many people, going vegan all at once is overwhelming, intimidating, and simply not realistic. Changing habits and preferences can take more time for some than for others. The bottom line is to continue saving and sparing more and more animals and FARM never hides its overall mission of promoting a vegan lifestyle and ending the use of animals for food.

Subscriber Feedback: The gradual approach is apparently effective for many people and feedback from Meatout Mondays subscribers continues to be positive. In a recent survey conducted by FARM, respondents were asked to rate how much of a role Meatout Mondays played in their decision to go vegan. On a scale of 1 (least) to 5 (most), 60.4% rated the impact at 3 or above. Since receiving Meatout Mondays, only 2% of survey respondents reported still eating meat everyday, compared with nearly 19% who ate meat daily prior to receiving the E-letter.  Of the respondents, the percentage who switched to a vegan diet since receiving Meatout Mondays (some for less than 6 months) went up 11%.

The recipes and information in Meatout Mondays appeal to everyone ~ wherever they may be on their personal path to eating a healthier and more compassionate diet. Below you’ll find more great reasons to subscribe to Meatout Mondays.

  • The FOOD! ~ Incredible vegan recipes with easy-to-find ingredients. A variety of hearty main dishes, fresh salads, and sinfully delicious desserts. Lots of staff-tested selections!
  • Great Recipe Resources ~ The featured recipe often comes from a vegan blogger, restaurant chef, or other great vegan resource site. The recipe’s creator is credited and you can add them to your vegan resources.
  • Product Info ~ Looking for the right meat substitute or even an animal-friendly skin care product? Check this area for great vegan products ~ new ones and tried & true favorites too.
  • Coupons ~ Vegan businesses want you to try their products and often give us coupons to share.
  • WHY? ~ Our health articles provide you with the latest information about the many benefits to living vegan, plus links to valuable resources.
  • Good Vibes! ~ A big dose of hope, inspiration, and encouragement comes with our weekly section featuring a person, organization, or business and their vegan story.
  • Reader Input ~ we welcome your comments, suggestions, and recipes! Be the next featured vegan food guru!  There are also occasional contests with prizes to win.
  • Just enough ~ lots of newsletters are a bit TOO newsy. You put it aside to read “when you have time.” Meatout Mondays has just enough info, plus colorful photos to get your taste-buds watering! You won’t want to wait until later!

Learn more about the Gentle Thanksgiving contest! Good luck and we look forward to having more people join the Meatout Mondays (and hopefully Every Day) community! Want to see back issues of Meatout Mondays? Visit the archives. For more help transitioning to a vegan lifestyle, visit FARM’s new Web site, www.livevegan.org.

For Lorraine Dooley, having a World Farm Animals Day event did not involve a march or a vigil outside of a slaughterhouse, but instead meant sharing the message of compassion for animals at her wedding reception via an animal rights table.

“It didn’t take away from the beauty of our wedding, and I felt better because I was able to share what I know with other people, without being oppressive or pushy,” said Lorraine.

I (Cindi) recently talked with Lorraine by phone about her reception and her experience with animal rights and veganism. One thing that stood out was that sharing her special day of celebration with the animals was a very natural extension of Lorraine’s personal and passionate style of activism.

And we may be talking with Lorraine again soon. Her husband, John a.k.a. “Dooley,” is a firefighter and is the chef for his crew at the station. I suggested Dooley check out Rip Esselstyn’s Engine2Diet and get back to us here at the FARM blog with his thoughts.

Lorraine & her husband, "Dooley"

Cindi w/FARM: What materials were available on the animal rights table and where was it located?

LORRAINE: The table had tons of literature from different organizations, such as FARM and PETA. There were also Veg Starter Kits.  I also purchased tens of copies of the books, Slaughterhouse by Gail Eisnitz and The Omnivore’s Dilemma by Michael Pollan to give away on the table. I wanted to provide one book that was a little lighter, as well as something pretty hard-hitting. We had a poster over the table to welcome people and to make sure they knew that they were free to take the materials with them. We put the table in a lounge area near the restrooms so people would be sure to pass by it! It was fairly low-key, yet still very effective.

FARM: How did the idea for the animal rights table come about?

LORRAINE: I initially suggested a vegan wedding, but I knew it was not likely to happen. Although my husband enjoys vegan food and prepares a lot of vegan meals; he still eats meat, but only from local farms we have thoroughly researched and personally visited. Many of the wedding guests were his and were also meat-eaters, so a vegan wedding was out. If I couldn’t have a vegan wedding, I wanted to at least be able to provide information and make more people aware of the issues involved with eating animal products. I knew I would have a lot of people’s attention that day and wanted to take advantage of the opportunity to help people get more informed.

FARM: How was the table received by your guests?

LORRAINE: It was a super big hit!  All the books and literature were taken. I am hoping it impacted people’s lives, but don’t have specific feedback yet. Even if someone took a book with good intentions of reading it, but changed their mind and gave it away, hopefully it will still be valuable to someone else.

FARM: Did you encounter any resistance to the idea of having the table?

LORRAINE: No, my fiancé-husband understands the issues and was great about it. My mother, however, didn’t want me to do it at first, but then in the months leading up to the wedding, she actually became a vegan! She had always been a meat-loving Italian woman and had been very resistant to reading animal-rights materials I gave her. But one day I got her to sign a PETA petition about “pet” dogs and cats. Then I asked her, “what if your pet was a pig or a cow?” And she got it! Before I knew it she had not eaten any animal products in 3 weeks!

FARM: How did you become a vegan?

LORRAINE: Things began to change for me when I was 9 and went on a school field trip to a “Days of Yore” type of reenactment on a farm where they killed an animal, hung it up, and cut it up. I was so freaked out when I realized that this is where my meatballs come from.  I immediately stopped eating everything I associated with an animal. This was huge considering I came from a European family where food and meals, like a 7-course Christmas Eve dinner, were a serious part of life. My grandfather was a professional chef and so he was a little upset when I became a vegetarian, but he still tried to accommodate me, and overall my family was pretty respectful. Dairy came later as I had not yet made that connection and didn’t realize that just because the animal didn’t die, did not mean there was not any suffering involved. I gave up dairy and have been vegan for about a year.

FARM: What other types of advocacy or activism do you participate in?

LORRAINE: I do a lot of one-on-one, advocacy for the animals. For example, I give away a lot of books and DVDs to friends and co-workers.  Instead of loaning books out, I buy someone a copy and make them promise to pass it on when they are done. If I have lunch with a coworker and we end up talking about my vegan meal, they may find a book on their desk the next day! I participate in local rallies, write letters to the editors of magazines for PETA, and leave literature on the subway or in markets. Although ideally I would prefer for everyone to go vegan, when talking with people who are more insistent on eating meat, I especially talk with them about the realities of factory-farming, about doing research regarding the availability of humanely raised animals on local farms, and about being willing to pay a lot more for those products.

FARM: Do you have any suggestions for anyone else who might be interested in having an animal rights table at their wedding reception?

LORRAINE: Make as much available as you can, such as different kinds of literature and also veg starter kits. If you can purchase books to give away, that is also really effective. Mostly, don’t be afraid. Many of our guests were meat-eating Irish folks, firefighters and Marines, (like my husband) but it was still really well received!

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